See what holds back
every product in your store

About 2 minutes. No password, no install. Public data only.

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An X-ray of an entire store, based on one real run of allbirds.com: products, the facts AI uses to compare them, Google searches, Google Shopping, AI answers, pages, and buyer reviews. Then the same for your store.

An X-ray of your store

This is what a shopper sees.

This is what Google and AI read.

We X-ray the whole store, layer by layer.

Layer 1 of 7Which products lose visits?

Layer 2 of 7Do your product pages have what AI looks for?

Layer 3 of 7Do buyers find you on Google?

Layer 4 of 7Who sells your products cheaper than you?

Layer 5 of 7Does AI recommend you?

Layer 6 of 7Is your site wasting Google's time?

Layer 7 of 7What do buyers warn others about?

All of it, for every product and every page. In one run.

allbirds.com/products/mens-dasher-nz
Men's Dasher NZ, Anthracite

Men's shoes

Men's Dasher NZ

Anthracite

$140

89101112
Add to cart
01 Products
02 Facts
03 Google
04 Google Shopping
05 AI answers
06 Pages
07 Buyers
allbirds.comyour store
Products with a problem145 of 293?? of ??
AI facts missing5 of 10?? of ??
Top 10 on Google3 of 24?? of ??
Resellers cheaper than you17 of 27?? of ??
Named by AI0 of 14?? of ??
“Page Not Found” pages761 of 1,845?? of ??
Buyers warning others102 of 200?? of ??
7 of 7 answered0 of 7 answered

That was allbirds.com.
Now X-ray your store.

About 2 minutes. No password, no install. Public data only.

Real run on allbirds.com, 24 September 2026. Public data only. Allbirds is not a customer.

Finding the problem is step one. Fixing it is where ecommerce.com goes next.

Why now

Shoppers ask AI what to buy. Next, AI buys for them.

For years, ecommerce visibility largely meant ranking in traditional search results. Now Google AI Overviews, ChatGPT, and other assistants increasingly answer questions like “What should I buy?” directly. If your products aren’t considered or mentioned in those answers, you’re invisible at a growing part of the buying journey.

The next phase has already begun. In September 2025, OpenAI launched Instant Checkout in ChatGPT for U.S. Etsy sellers and announced support for more than one million Shopify merchants. Google introduced the Agent Payments Protocol, a framework designed to let AI agents securely initiate transactions on a shopper’s behalf. This is agentic commerce: software that searches, compares and buys.

An agent can only pick what it can read. It needs clear product facts, prices that match, pages that load and reviews it can trust. ecommerce.com evaluates the signals AI assistants and shopping systems use to understand, compare, and recommend products.

Sources: OpenAI, 29 September 2025; Google Cloud, 16 September 2025.

Fewer clicks when AI answers

Google users clicked a traditional search result on 8% of visits with an AI summary, compared with 15% of visits without one.

Source: Pew Research Center, July 2025

AI shopping visits are growing

Visits from AI tools to US retail sites grew 693% in the 2025 holiday season, from a small base.

Source: Adobe Analytics, January 2026

Reviews influence the sale

In Spiegel Research Center’s study, purchase likelihood for a product with five reviews was 270% greater than for one with none.

Source: Spiegel Research Center, 2017

Mentioned in

  • GlobeNewswire
  • HackerNoon
  • The Manila Times
  • SalesTechStar
“It is closer to an X-ray machine for online businesses, and it arrives just as agentic commerce is upon us.”
HackerNoon, September 10, 2026
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About 2 minutes. No password, no install. Public data only.